SAP Emarsys Deliverability

Around two months ago, in October, Google and Yahoo have both announced that they will implement stricter requirements to senders who send emails in bulk. Here is the announcement from... Read More »

Im E-Mail Marketing wird heutzutage oft der Name des Unternehmens oder der Organisation als Absendername der E-Mails gewählt, was in den allermeisten Fällen und bei den meisten Mailbox Providern auch kein Problem darstellt. Freenet mit seiner... Read More »

Bevor ich näher auf die Thematik dieses Artikels eingehe, möchte ich zunächst kurz erklären, was Blockbounces eigentlich sind. Wenn Blockbounces auftreten, dann wurden typischerweise E-Mails durch den Spam-Filter blockiert. Mögliche Gründe... Read More »

One of the most frustrating situations both for senders and recipients is the case where a sender confirms that the email was sent and accepted by the receiving email server, but the recipient cannot seem to find it in their mailbox. In this... Read More »

Emails getting lost without a trace is uncommon, but it can happen. Sometimes, you send an email campaign to your contact list, but an intended recipient doesn’t receive the email. Your logs show that the email was delivered and accepted by... Read More »

In recent years, the daily volume of emails has exceeded an astounding three hundred billion, surpassing the number of people living on Earth by a factor of approximately forty. It’s undeniable that within this massive quantity of emails, a... Read More »

Infographic designed by Afonso Salgado Compare with our Good Deliverability Infographic! Read the Emarsys Deliverability Blog to learn how you can control your email deliverability success  

Infographic designed by Afonso Salgado Compare with our Bad Deliverability Infographic! Read the Emarsys Deliverability Blog to learn how you can control your email deliverability success  

Building a good sender reputation can take a lot of time but vice versa a good sender reputation can be burned very quickly. In this article I would like to give you a brief overview of what you can proactively do to protect your sender reputation... Read More »

Infographic designed by Afonso Salgado Read more about how tick boxes and radio buttons can work with your opt-in process here And how your choice of sign-up confirmation impacts your results here