SAP Customer Data Platform

SAP Learning System Access (LSA, also known as Live Access) provides you with access to live, fully configured and supported SAP training systems to carry out exercises from within the training content, and experiment beyond. SAP Customer Data... Read More »

  In today’s digital age, data is often hailed as the new currency. Companies gather vast amounts of customer data to gain insights, personalise experiences, and enhance their products and services. This practice, coupled with the rise... Read More »

  In today’s dynamic and hyper-connected marketplace, the concept of customer-centricity has emerged as the linchpin of business success. It transcends traditional notions of product quality and price competitiveness, weaving a narrative... Read More »

Find Release Content Quickly and Easily Locating all necessary information for a product release can be time-consuming and overwhelming. The more products you use, the more content in multiple places you need to keep track of: Blog posts,... Read More »

On behalf of the SAP CRM & CX Product Learning CoE team, I am pleased to announce the official release of the updated SAP Customer Data Platform Implementation Training C4H630 – SAP Customer Data Platform Implementation Training | SAP... Read More »

Following SAP and Google Cloud’s announcement of an expanded partnership earlier this year and last week at Google Next, the two companies are now joining forces to deliver powerful solutions for the automotive industry. SAP and Google Cloud are... Read More »

What’s the best way to get prepared for a successful SAP Customer Experience cloud deployment? Customers often ask about how to best be prepared to run a successful Customer Experience (CX) Cloud deployment or adopt a new feature.  SAP has... Read More »

Generate CDC Bearer Token from JWT hashed with RSA Private Key REST API requests to SAP Customer Data Cloud should be made securely, the recommended authentication mechanism is to use a bearer token constructed using a unique RSA key. An API... Read More »

While using SAP Customer Data Platform (CDP) as the contacts source of ongoing data to SAP Emarsys for the first time and not being familiar with Emarsys, it may be helpful to know some important information beforehand so you can create the... Read More »

SAP Customer Data Platform allows you to unify your data, power real-time engagement with customer context, respect consumer data privacy, and uncover new revenue opportunities. Check out this overview video to know more. If you are excited and... Read More »