SAP Emarsys Tactics

  This blog was written by the following three authors:   SAP CDP and Emarsys: A Comparison Think of the brand you made your last purchase from: do you remember how many channels you interacted with? According to Forrester, that’s... Read More »

Hi everyone! I am happy to announce that the Emarsys 2021 Autumn Release is now live! Below is an overview of the highlights – and this time we have added a load of video snippets from our amazing product enablement team! To get a detailed... Read More »

As a business requirement, we needed to ensure the synchronization of marketing permission data(opt-in/out) between C4C and Emarsys. When a contact gets opted out via the unsubscribe link in an email campaign generated from Emarsys, the opt-in field... Read More »

Saying goodbye is never easy, but sometimes it’s for the best! To improve your Emarsys experience, effective March 27, 2023, the Emarsys Home page will be the default landing page after login. This is a result of Emarsys sunsetting the Main... Read More »

The Business Requirement: Our imaginary customer utilizes an Emarsys Contact Form on their main website as a contact form. We can also use custom forms but this is a topic of another blog. After a contact fills out the form, an automation program is... Read More »

Black Friday is still a few weeks away, but you should already be well prepared. In case you’re not, or if you’d like to check that you’ve done all you should, here are 10 frequently asked questions. 1. How should I prepare my... Read More »

Hi everyone, I hope you have all had a good start to the year! 2021 was a milestone for us at Emarsys – our first full year as part of the SAP family – and I’m happy to say that we didn’t take our eyes off our customers... Read More »

The Emarsys team have been busy this Summer, releasing a whole host of new innovations that are now available in the Emarsys platform. Let’s give you a recap of what’s new from the last few months. JUNE In June, we announced the launch... Read More »

This week saw the Emarsys 2022 Spring Release. If you haven’t already, I suggest you read this release blog for a top-level overview and then dive in to the Product Updates page for all the details. Here I’m going to look in detail at one... Read More »

So, Black Friday is just weeks away, you’ve most likely got all your campaigns well in hand and have nothing better to do than wait. Well, perhaps not nothing…you could still run one last check to see that you have optimized your... Read More »