Blogs tagged marketing

Customer Relationship Management or CRM has made its way to become one of the biggest software industries in the world, and this growth tends to be a lot more in the upcoming years. There’s a simple explanation to the above statement- improved... Read More »

It can be intimidating to approach a new avenue of marketing for your company, but if you can really figure out what your customers need, and how you can best reach them, you’ll be able to achieve impressive results and surpass the... Read More »

Getting the most from SAP marketing Cloud depends on in-depth knowledge of how to work with it most effectively. But what’s the best way to learn how to use a solution? For some of us, reading up on how to apply the different features and... Read More »

Understanding your customers and having the tools to build a seamless customer experience is what every business needs. This ambitious goal requires bridging the gap between your customers, your teams, and the technology. SAP provides a single... Read More »

Background SAP Marketing Cloud enables you to create recommendation models that provide consumers with relevant recommendations across multiple sales channels. The logic of how recommendation models return recommendations can be determined using a... Read More »

While the digital transformation is happening with full speed we are already facing the next era: the era of intelligence. We as SAP are helping our customers to become intelligent enterprises. At the same time, we are using our own solutions to... Read More »

On July 2 Facebook will introduce a mandatory origin for custom audiences: https://www.facebook.com/business/news/introducing-new-requirements-for-custom-audience-targeting This will also impact Facebook campaigns in SAP Marketing transferring a... Read More »

Are you struggling with getting the big picture of your marketing activities? You must be creating lots of campaigns but do you ever get to see them side by side in a consumable view? Are you aware of all your programs and campaign overlaps?... Read More »

You’ve got a great SAP business and you’re proud of what you deliver. Now you need to communicate your awesomeness to the world, and how you can help them achieve their goals and solve their problems – this is where marketing comes in! If you... Read More »

What made you choose digital marketing? My first attempt at marketing anything on a large scale was when I started my first online prfessional software business. I didn’t know much about marketing, but I was committed to learn everything I could.... Read More »