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Author's profile photo Camilla Klotz

SAP MaxAttention Innovation Workshop “SAP Business Technology Platform – Unleash the Power of Business data” (Virtual, June 20-21, 2023)


June 20-21, 2023


Dear Valued Customer,

We are pleased to invite you to the SAP MaxAttention Innovation Workshop focusing on ‘SAP Business Technology Platform – Unleash the Power of Business’ taking place virtually on June 20-21, 2023. Please find the current agenda here.

SAP Business Technology Platform (SAP BTP) offers the foundation for a business data fabric architecture – a data management architecture that focuses on delivering an integrated, semantically rich data layer over underlying data landscapes to provide seamless and scalable access to data without duplication. SAP Datasphere, a comprehensive data service built on the SAP Business Technology Platform, is the basis for a business data fabric. It equips any organization to deliver meaningful data to every data consumer, with business context and logic intact, including capabilities from data ingestion through self-service data access across SAP and non-SAP data.

In this workshop, we present the vision for SAP Datasphere and how various customers are realizing their vision for unified data and analytics. We also discuss how the datasphere can help in the consumption of data beyond analytics with AI/ML scenarios and data products. Finally, you will also understand the roadmap for existing customers to migrate to datasphere and how the Premium Engagements portfolio can help you in your journey to embrace business data fabric architecture.

Our Workshops

These sessions and workshop series focus on a specific topic and the purpose is to enable our customers to understand the product portfolio and innovative technologies of SAP in order to drive adoption and consumption. As specifically now, it is more important than ever to help companies to be successful and to respond to changing markets by transforming into intelligent enterprises in the experience economy.

The health and well-being of our customers, employees, and business partners is a top priority for SAP. As a response to the restrictions regarding travel and physical events caused by COVID-19, we offer a virtual event format which allows you to have an interactive, digital experience in a safe environment.

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In case you need any further information please reach out to

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