Setting up BIMI
What is BIMI (Brand Indicators for Message Identification)?
BIMI provides you a simple way to display your brand. BIMI allows email users to see logos associated with specific brands sending authenticated email.
With BIMI you can:
- Display your logos on your emails.
- Control the logos displayed in your email messages.
- Improve immediate brand recognition and enhanced user experience.
BIMI increases the consumer trust you have built and ensures brand recognition by linking your logo to your emails. BIMI provides an additional incentive for brands to adopt proper email authentication.
For more information, see the BIMI group’s own page.
Supported mailbox providers
Mailbox providers are still adapting BIMI, so the list is also being updated when new providers step up. As such, for the full list of mailbox providers supporting BIMI, please see BIMI’s own page.
There are a few prerequisites that you should fulfill before implementing BIMI in your email campaign.
Please check general BIMI implementation guide on their official website
Generating or checking BIMI records
Please check the official BIMI lookup and generator tool.
Image file specifications
Please check the exact requirements and the conversion tool available at the BIMI Group’s official page.
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