Skip to Content
Personal Insights
Author's profile photo Michael Keller

Mort, Elvis and Einstein

Dear community, while doing research, I just stumbled across these three names and their story. Apparently, Microsoft created these three user personas. Check this german Wiki article or this english blog of Nikhil Kothari.

The reason for Microsoft was to be able to better categorize the requirements of users (developers) on Visual Studio. I don’t know if the story is true. But I find the basic idea behind the user personas good 🙂 Ok, basically there are a different ways to categorize developers. In the past I had published a blog about one way. But that is less of a topic today.

I just wanted to remind in between to think about the users of the software we write every day. Personas are a really nice possibility to “visualize” them and hence an element of user experience design. I remember using personas in some of the Design Thinking sessions that I attended. Every time it was fun, exciting and very informative. It’s very interesting when different people use their experiences to design one or more virtual characters together. In particular, the “expected” expectations on software 😉


Best regards, thanks for reading and stay healthy



P. S.: Not tired of reading? Have some fun with JSON in this blog by Andre Fischer.



Assigned Tags

      You must be Logged on to comment or reply to a post.
      Author's profile photo Michelle Crapo
      Michelle Crapo

      So I went back and took the test.  It's funny because I think the answer would change day by day.

      I'm not sure categorizing people is the best way for diversity of thinking on a project.  We all change depending on the situation.

      It's kind of like the old books about "Who cheese..."  Who moved my Cheese - and others.

      Author's profile photo Michael Keller
      Michael Keller
      Blog Post Author

      Categorization in user groups may be helpful when developing software. Especially if the software is developed as a standard product and not specifically for a customer (individual software).