Our industry has talked about innovation for many years. But the topic of innovation has mostly centered around technology. Internet. Mobile. Digital. Social. You name it.
But there is an angle to innovation that relates to business models. This is not new in itself, but the pressure of business to change has never been higher. And while technology innovation is mostly about optimizing the way you do things (better, faster, cheaper), business model innovation is mostly about what you do, how you create value, and how to reach completely new customers with new offerings in a new way. It affects the business at a fundamental level. It asks the existential question: How would I run my business if I started from scratch today?
But where to start?
Especially when you have an established business, with a customer base, revenue streams, stakeholder expectations etc. And how does technology help?
We created a series with profound knowledge from business experts for business experts. There is no need to reinvent the wheel. Just join our sessions to learn from Analysts, Customers, Consultants and Product Experts.
We are starting with Phil Carter from IDC, a veteran in this market, who gives us a profound overview about Digital Monetization Models and how to accelerate Value Creation.
I am looking forward to a thrilling journey with Phil – you are invited to join and ask all of your burning questions!
Save your seat and join us under www.sap.com/brim-series