Upcoming Customer Experience Webcasts you should not miss …
COMMERCE
E-Commerce Trends 2021: What’s New and What’s Next
Lisa James
2020 brought an unprecedented year globally, especially in the world of e-commerce. As e-commerce has become an increasingly important part of everyday life for consumers and businesses worldwide, engagement models have evolved in response. Trends show that digital commerce is now essential for driving growth and revenue. But, adapting to increasingly unpredictable market forces is a challenge for many businesses across the globe.
Join our SAP e-commerce experts as they delve into the e-commerce trends that have made an impact in 2021 so far, and share their predictions for what to expect in the months ahead.
MARKETING
Join our experts to discover how SAP Marketing Cloud can help your business reach the next level of digital marketing success. This is your opportunity to learn why your marketing department should be the key stakeholder in your customer experience strategy. Key takeaways: Experience the core end-to-end process of SAP Marketing Cloud through a guided tour, Learn how our solutions build customer trust to develop ongoing relationships, and optimize marketing activity to drive revenue, Get a sneak peek at what our product experts have in store for 2021 and beyond.
Virtual events have become the new normal in marketing events. This session shall discuss an approach to leverage the capabilities provided by SAP marketing cloud combined with ON24 platform to set up a demand generation mechanism and realize enhanced value for the investment made in conducting these events.
SALES & SERVICE
Scope your solution for Sales Campaign Execution and learn more about the following topics: Pre-requisites, Create & Activate E-mail Template, Create Target Group, Execution of Target Groups, Create Sales Campaign, Execute E-mail Sales Campaign, E-mail Sales Campaign Execution Results/Track Responses to E-Mail Sales Campaigns, Basic know how on Mail Bounces / SAP infrastructure setup
CUSTOMER DATA
Personalization, customer experience, customer data…we’ve known for a decade that it’s important, but still, organizations struggle with it. How do you unify all sources of customer data into actionable insights. How do you uncover revenue opportunities amidst all the customer data you possess. And how do you build trust and ensure the right data is routed to the right engagement systems? Hear from Sergey Krayniy, Head of Product for Customer Data for SAP CX, how SAP Customer Data Platform can empower you to deliver data-driven experiences.
Previous webcast sessions in 2021:
COMMERCE
- SAP Commerce Cloud Roadmap Update
- Increase Conversion with Digital Experience Monitoring
- Uncover the Total Economic Impact™ of SAP Commerce Cloud and SAP Customer Data Cloud
- Optimize the Value of SAP Commerce Cloud with Dynatrace
- Social Commerce: What you need to know to succeed?
MARKETING
- New Trends in Marketing – What’s in Store for 2021 and Beyond?
- SAP Marketing Cloud | What’s New in 2102
- Side-by-Side Application Development with the Help of Low-Code Platform Mendix
SALES
- SAP Cloud for Customer 2102 Release Briefings (3 sessions)
- SAP Cloud for Customer and SAP Analytics Cloud Integration
- Integrating Qualtrics into SAP Service and Sales Cloud
SERVICE
CUSTOMER DATA
Discover all other CX webcasts from past years: