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SAP Intelligent RPA Success Stories – Discover how Murphy Oil created Next Generation Digital Oil Field

A global oil exploration and production company

Founded 1944 and headquartered in El Dorado, Arkansas, Murphy Oil Corporation is an independent exploration and production company with a balanced portfolio of global offshore and onshore assets. Murphy Oil produces oil and natural gas in the United States and Canada while conducting exploration activities worldwide.

Murphy Oil web site

Business Challenges and Objectives

Murphy Oil Corp wanted a holistic and real time view of its new well development as well as existing wells maintenance processes to provide better decision support for the operations and management teams. As part of the efforts to improve well productivity and production rates, constant collaboration and communication is critical, both within different divisions of Murphy as well as with their external partners and contractors.

Unfortunately, this was not possible in existing landscape given the existing organization framework, processes and systems. Lack of visibility to real time data not only added complexity and cost to operations but compromised worker safety as well. Coupled with the need to be flexible, agile, automation and innovation, Murphy Oil needed a solution that would help them navigate waters in an uncertain and evolving marketplace.

Next Digital Oil Field with SAP Intelligent RPA & SAP Cloud Platform capabilities

Murphy launched advanced digital initiatives on SAP Cloud Platform to optimize well operations, with the help of Incture Technologies. Incture has been delivering technology enabled business innovation to SAP customers since 2006. Its intelligent digital apps solve a multitude of business and technology problems. Digital apps integrate people, processes, data, systems, and the Internet of Things to make work easy, and deliver a shift in business performance and people experiences. Incture has had a very successful partnership with Murphy for a couple of years now, where it was able to add value to Murphy’s technology and business investments by developing transformative solutions using SAP intelligent technologies.

With touchless mobile applications based on SAP Intelligent RPA, SAP Data Intelligence Machine Learning & AI services, SAP Conversational AI and SAP Cloud Platform Integration Suite, onshore field operators can now operate with improved effectiveness and safety. Machine Learning, Pattern Recognition and Intelligent RPA features are helping Murphy business operate effectively and efficiently. For instance, 24 million events have been processed from 800 wells to provide comprehensive view, identify data anomaly and suggest correction tasks with 12% cycle time reduction.

Business objectives & Solution Capabilities
Business Outcomes

Murphy’s advanced digital initiatives on SAP Cloud Platform are optimizing well operations. Onshore field operators can now operate with improved effectiveness and safety with touchless mobile applications. Machine Learning, Pattern Recognition and Intelligent RPA features are helping Murphy business operate effectively and efficiently.” explains Rajesh Satewar, Director SAP & Enterprise Applications at Murphy Oil.

Earlier this year, Murphy Oil and Incture won the Technology Disruptor Award at SAP Innovation Awards 2020.

Watch this video, read and share the SAP Innovation Awards 2020 pitch deck.

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