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Author's profile photo Antonio Sanchez Coullaut

The Pace of Innovation of the Ecosystem contributes to SAP’s Business ByDesign Success (October 2021 update)

With this blog, I would like to contribute to the market knowledge about our partner innovations BUT also ask partners to share their latest and greatest innovation successes with me or the SAP Product Management. I will keep this blog as central entry point to share, in a quarterly update, upcoming innovations by partners

Recent highlights:

  1. As of October2021, the partner innovation add-ons roadmap slide below is up to date (Note: the slide currently published in the public roadmap (April 2021) will be updated by November 2021). 

This slide aims to increase the transparency on partner extensions and as part of our public roadmap, set the importance of partner innovation for SAP ByD product success. Let me remind once more, partner apps ongoing innovation and its publication at SAP Store will continue to grow in the next weeks, making the slide very dynamic every quarter. Then, the milestone to reach 100 apps working with SAP ByD is foreseen by end of September.

October, partner innovation roadmap

2. New applications, partners have published in the last weeks at SAP Store. In the following list (date: August 2021), there are just a few to be highlighted.Stay tune for additional partner apps as announced in the roadmap above.

  • Customer Portal (erplogic): this integrated solution enables the customer to track their transactions and documents via real time interface between Customer Vendor Portal and SAP Business ByDesign.
  • Indirect Tax for North America (Avalara): automates compliance at key stages in the process by determining your tax obligations and calculating sales tax while assessing use tax all within SAP Business ByDesign.
  • Royalty Management (In Cloud Solutions): Royalty based revenue and costs can be apportioned according to the contract rules configured at the click of button in real-time and with full integration with standard SAP Business ByDesign processes.
  • Prepaid Expense Accrual (Afo Steeb): There are always transactions to be recorded that do not belong to the current fiscal year or period. These amounts must be accrued and are called accrual accounting.
  • Convenience & Compliance Pack for SAP Business ByDesign (Phoenix inc): Positive pay is a fraud prevention system offered by most commercial banks to protect against altered, forged, and counterfeit checks. It checks the accuracy of a check’s account number, date, and dollar amount when the check is presented for payment.
  • Exchange Rates for SAP Business ByDesign (Neteris): Our solution automatically synchronizes Exchange Rates with the European Central Bank

3.SAP Store Tile Section in My Launchpad View

We now have a new section called the SAP Store in the My Launchpad view of the Home work center. The SAP Store section consists of tiles pertaining to business areas, such as Financials or Supply Chain Management directing the user to relevant apps available at SAP Store, and also new tiles such as Industry Vertical or Localization apps developed by our ecosystem of partners.

4.SAP Store specific domain for SAP Business ByDesign

With Release 2108, SAP Store has evolved the guided search options and created a specific domain to host SAP Business ByDesign Partner apps by application area. This portal will help to create additional Demand Generation campaigns and ease the prospects to identify the most relevant apps offered in our market.


IIf you are interested to know details and what it takes two to tango, from a Product Management perspective, continue reading.

SAP Business ByDesign and its extensibility concept has been a key message from the very early days of product existence (picture including Solution Extensions). Mainly, the Partner Development Infrastructure (PDI) in addition to openness, enable customers and partners to build extensions that provide a competitive advantage and are compatible in each and every SAP ByD release. Certainly, successful partners have fully leveraged this capability and were a basis to most of the success stories in cloud ERP- but still many of our innovations have not reached our larger community consisting of customers, prospects, and SAP engaged teams.


What it takes Two to Tango initiative, is based on below assets and activities supported in Product Management roll out actions:

  1. Delivering regular innovation by partners into our Public Roadmap (since release 2002)
  2. Leading the initiative to catalyze the onboarding partners in our digital marketplace- SAP Store 
  3. Set an active communication and channel in our SAP ByD community with blogs, newsletters and social media group at LinkedIn
  4. Manage the partner portfolio extending our product strategy as part of the What’s new Session 
  5. Created a new partner expert area at SAP Community for SAP ByD including partner blogs
  6. Created new partner apps section by application areas at SAP ByD Mylaunchpad (Release 2108)
  7. Evolve SAP Store product for SAP Business ByDesign and partner success


Release highlight 2108During the what’s new roll out sessions organized by Kristof Schneider and under the Solution Extensions section, I selected the following applications developed by partners.

  • Customer Vendor Portal by erplogic
    One application for all customers and Vendors needs for any organization and it is been integrated with  SAP Business ByDesign with a real time interface (Blog).
  • Royalty Management by In Cloud Solutions
    The Royalty Management solutions integrates with the standard SAP Business ByDesign business scenarios to which revenues and costs are collected.  Taking advantage of the real-time analytics in SAP Business ByDesign you can track revenue, costs and royalty payments (Blog).
  • Prepaid Expense Accruals (SIV) by All for One Steeb
    Prepaid Expense Accruals enables an automated and seamless accrual processes of prepaid expenses (supplier invoices) for a much faster and more efficient financial processes (Blog).
  • Indirect Tax in NA/AvaTax by Avalara
    Avalara reduces the hassle and complexity of tax compliance at every stage – no matter the industry or size of your business (Blog)

SAP Store specific domain for SAP Business ByDesign. Our digital enterprise marketplace was launched nearly two years ago. It is namely our “de-facto” partner listing and go-to destination for customers looking for industry-specific solutions, 3rd party integration, or add-ons supporting local requirements.

In addition, SAP Solutions are being marketed via this channel. For instance, the “works with SAP ByD” category, includes now SAP EnableNow and SAP Translation Hub which are directly integrated in SAP ByD.

91 apps working with SAP ByD (August 2021)


With Release 2108, SAP Store has evolved the guided search options and created a specific domain to host SAP Business ByDesign Partner apps by application area. This portal will help to create additional Demand Generation campaigns and ease the prospects to identify the most relevant apps offered in our market.


SAP Store for SAP ByD


Community blogs and social media: During the last 2 years,  many news were released in our official SAP Group SAP ByD Linked-in channel. A number of partners shared their innovation experience through this channel.  In addition, the SAP Product Management team shows its commitment to the SAP ByD Community by posting blogs into selected areas relevant for partners like “integrate and Extend SAP ByD” (e.g. enhance standard forms and create custom forms; API Overview, etc) or “Localization” (e.g. Localization and partner driven solutions; Localization toolkit, etc)


Customer Newsletter: Our installed base gets regular SAP ByD information reports which also deliver selected partner app published within the SAP Store.

Just closing with an active call-to-action for innovation worth sharing supporting SAP ByD product strategy as it increases the attractiveness for the market.

As many of you have already realized, I regularly update all of the channels described above and share partner innovation with our ecosystem of customers, partners and prospects. If you need additional information, let me know on my blog.

Stay connected with me on this amazing contribution to our product success!

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      Author's profile photo Parveen Sandhan
      Parveen Sandhan

      Great share, thanks Antonio!

      Author's profile photo Grazialivia Masulli
      Grazialivia Masulli

      Hola Antonio, thank you very much for this and other precious posts regarding the localization. I am currently struggling to find guidelines for the italian market, above all in accounting (i.e. Ri.Ba., emissione parcelle etc). Can you kindly indicate where/who to contact for this? During our presales to italian customers i get questions which sometimes I cannot answer properly, and this is of course lost opportunities for us and for SAP. Thanks in advance! G

      Author's profile photo Antonio Sanchez Coullaut
      Antonio Sanchez Coullaut
      Blog Post Author

      Ciao Grazialivia,

      thanks for your comments.

      my best advise, it is alwaysto connect with our local product expert team. Country features for Italy are also part of the documentation posted in

      The local team will support you or guide in the best options for the Italian market.

      best regards, Antonio

      Author's profile photo Paul PINARD
      Paul PINARD

      Hi Antonio Sanchez Coullaut,

      Is Hiby built with SAP Conversational AI technology?



      Author's profile photo Antonio Sanchez Coullaut
      Antonio Sanchez Coullaut
      Blog Post Author

      Hi Paul,

      Yes, you are correct. This chatbos is built using SAP Conversational AI technology.

      For deeper details on this app, you can connect with the developer lead on his blog: