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Author's profile photo Sven Denecken

SAPPHIRENOW 2019 – my recap

SAPPHIRE NOW and ASUG Annual Conference of 2019 was a tremendous success for SAP and the Digital Core. The Digital Core traffic at Booths, Sessions, and Common Areas surpassed 48,000 visits collectively, demonstrating an exceedingly high partner and customer engagement. The center focus of this year’s SAPPHIRE event was our customers and more specifically customer experiences.

We were both honored and fortunate to have a strong customer presence attending sessions and volunteering to share their success with implementing SAP S/4HANA.  There was no industry, no geography, no size of customers not covered. The customers themselves shared and subsequently we demonstrated our upcoming innovations and shared more details on what we will be delivering in future releases. This engagement provided perspective customers with the assurance and confidence they needed to make the MOVE to SAP S/4 HANA; propelling their business forward to an intelligent enterprise.

SAPPHIRE NOW and ASUG Annual Conference of 2019 Highlights

Now let me recap my favorites.

Energy to Innovate: Shell at SAPPHIRE NOW 2019

How does a century-old company innovate to transform the future of energy? Shell CIO Jay Crotts joined Adaire Fox-Martin at #SAPPHIRENOW 2019 to discuss the company’s ambitious initiative of end-to-end transformation across its business operations to provide cleaner energy for the future. With SAP S/4HANA Cloud at the center of its intelligent enterprise, Shell is leveraging data to automate processes, operate more safely and create greater value for its customers.


Manage Digital Disruption to Outperform Your Competition

Understand how digitalization is forcing companies to rethink the way they deliver products and services to customers. See how intelligent enterprises operate with the visibility, focus, and agility required to create more value than ever before. See how these companies are finding smart ways to tap into more data than ever before in completely new ways to achieve game-changing outcomes and outperform their competition in the digital era.

Explore the PwC Journey to the Intelligent Enterprise with a Digital Core in the Public Cloud

Turn your vision of the Intelligent Enterprise into reality. Learn how professional services network PricewaterhouseCoopers (PwC) built the foundation for its strategic transformation with SAP S/4HANA Cloud. Understand the considerations and the business case of a large professional services organization to move a business-critical system landscape to the public cloud.


Discover Why the Digital Core is the Heartbeat of the Intelligent Enterprise

Gain a unique competitive business advantage with a digital core, the driving force behind reimagined business processes and models. Learn ways to create smooth end-to-end processes, smarter interactions, and improved customer experiences. Understand the new innovations in the SAP S/4HANA suite that help you create your own digital core and realize the benefits of an intelligent enterprise.


Innovate with the Intelligent Enterprise: SAPPHIRE NOW 2019 Highlights

What value can your business gain by becoming an intelligent enterprise? At #SAPPHIRENOW 2019, Christian Klein illustrated three values that companies achieve through innovation, intelligence and integration. Businesses gain greater efficiencies through #AI-powered innovation. Real-time intelligence drives critical decisions to steer the business. Integration across the enterprise provides a competitive advantage to harmonize business processes and deliver the best experiences for customers and employees.

Don’t forget to save the dates already for next year’s Sapphire Now, May 12 to 14 2020!


After the great success of the SAPPHIRE NOW and ASUG Annual Conference of 2019, we are looking forward to the Cloud ERP User Feedback Summit taking place on June 3rd–4th in St. Leon-Rot in Germany and there is still time for you to register for this event.

As a participant of our User Feedback Summit, you will be among the first end users to see and test our latest innovations in SAP S/4HANA Cloud and to provide feedback based on your business and process experience.

You can actively influence the development of our next-generation intelligent ERP processes on three levels: User experience, integration, as well as features and processes. Moreover, the event will offer a range of interactive sessions focusing on SAP S/4HANA Cloud and Design Thinking, such as customer journey or SAP Fiori 3.0. In addition, I will have the pleasure to illustrate our Cloud ERP strategy in a keynote lecture.

For more information and to register, please visit:


For more information on SAP S/4HANA Cloud, you can check out the following links:

SAP S/4HANA Cloud release info:

Influence portal: SAP Customer Influence for SAP S/4HANA Cloud program

My blog post on SAP News: here

Best practices for SAP S/4HANA Cloud here

New SAP S/4HANA Cloud User Community: register here

Feature Scope Description here

Help Portal Product Page here


Follow us via @SAP and #S4HANA, or myself via @SDenecken


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