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VRobinson
Product and Topic Expert
Product and Topic Expert
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SAP Virtual Agency’s indispensable list acquisition service is expanding its reach!

Powered by Aberdeen, Lead Essentials offers access to 14.5 million potential contacts and 10.5 million email addresses around the world, providing partners a deeper and richer path to finding and nurturing potential leads.

Now, partners in Australia, Brazil, India, Indonesia, Japan, Mexico, the Philippines, Singapore, South Africa, South Korea and Turkey have full access to one of the world’s largest B2B databases. Previously, the service was only available to SAP Virtual Agency users in North America.

The SaaS-based targeting tool offers up to 1,000 net-new names every month, along with unlimited search capability, offering a high return on investment and keeping your contact list from decaying over time.

Focused and Accurate

Lead Essentials does more than just give you a list of prospects — it makes sure you’re looking at the right ones.

Through its simplified functionality and expansive database, partners can drill down into specific segments and distinguish leads based on criteria such as location, industry, size, revenue and more, extracting better overall data and making smarter business decisions.



The service offers clear benefits in enhancing your sales pipeline:

  • Speed: All-in-one targeting and content solution

  • Insight: Access to pre-defined market segments that are highly likely to purchase and aligned with trending content

  • Cost: Quality intelligence and insight at a predictable monthly expense

  • Return: Higher ROI due to well-chosen prospect pool


You can currently sign up for a free month-long trial of Lead Essentials. The service can be extended for six months for as little as $300 per month. Lead Essentials is reimbursable with market development funds, allowing partners to use the service with potentially no out-of-pocket costs.

Learn more today or get started by visiting SAP Virtual Agency and exploring the guide for the new service in the Knowledge Center.