October 24th - 27th
SAP Hybris Marketing Cloud empowers your business to understand its customers and engage with them intelligently.
In this four session series, you will learn how to position and demo the SAP Hybris Marketing Cloud solution.
• Understand Real-Time Customer Intents. Dynamically capture and enrich customer profiles across all sources into a single view, leverage implicit customer signals to gain insights into customer’s real-time intents
• Deliver Unique Customer Experiences. Convert ‘in-the-moment’ opportunities to dynamically deliver contextually relevant customer experiences across channels. Create new engagements to increase online community participation and customer loyalty
• Market with Speed and Agility. Proactively react to customer opportunities with increased visibility and alignment of the marketing process, resources, and performance
This training helps partners to build confidence in presenting the SAP Hybris Marketing Cloud solution and enables them to drive the key messages of the solution.
Note: If this is your first time attending this boot camp, these sessions build upon one another, it is highly recommended to attend all sessions to have a comprehensive understanding of the content being delivered.
Lesson 1: SAP Hybris Marketing Cloud Customer Profiling
Date: October 24, 2017
Presenter: Manny Zaidi (Principal SAP Hybris Global Partner Enablement)
Agenda:
• Review
SAP Hybris Marketing Cloud Sales Webinars (1&2), with key points from sessions 1 & 2 in the series
• Consumer & Customer Profiling (Presentation and Demo)
Register Now!
Lesson 2: SAP Hybris Marketing Cloud Positioning: Segmentation, Campaign Management, Resource Management & Analytics
Date: October 25, 2017
Presenters: Peter Johansson (SAP Hybris Partner Enablement Manager EMEA North), Paolo Duci (Partner Enablement Manager EMEA)
Agenda:
• Segmentation & Campaign Management
• Marketing Resource Management
• Marketing Analytics
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Lesson 3: SAP Hybris Marketing Cloud Positioning: Marketing Lead Management, Commerce Marketing and CEC Portfolio Integration
Date: October 26, 2017
Presenters: Peter Johansson (SAP Hybris Partner Enablement Manager EMEA North), Paolo Duci (Partner Enablement Manager EMEA)
Agenda:
• Marketing Lead Management
• Commerce Marketing
• Functional Integration Overview
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Lesson 4: SAP Hybris Marketing Cloud Presales Enablement Tools and Resources
Date: October 27, 2017
Presenter: Manny Zaidi (Principal SAP Hybris Global Partner Enablement)
Agenda:
• Role Based Learning Paths
• Licensing
• Education
• Demo Systems
Register Now!
We look forward to seeing you there!
Best regards,
Your SAP Hybris Partner Team
