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With our 1705 release we delivered the following two enhancements in the marketing area :-

  • Unsubscribe link to update communication category.
  • Renaming – Marketing to Sales Campaign

 

Unsubscribe link to update communication category.

  • Marketing administrator can configure the behavior of the unsubscribe link which are attached in each mass mail campaign .
  • Prior to 1705 , the default behavior was to update the marketing permissions directly.
  • A new scoping question needs to be enabled to use this feature.

  • With 1705 , you can configure the behavior of unsubscribe link to update the communication category.
  • With this configuration , if you have triggered an email campaign sending newsletter(comm. Category ) , the unsubscribe link will update the category and not mark the channel

Renaming – Marketing to Sales Campaign

  • With 1705 , we have made a few changes in rebranding the term ‘marketing’ to ‘Sales Campaign’
  • This change has been done for all elements across list view , details view , scoping and fine tuning activity .
  • We will also update standard documentation and help center assets .

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