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The SAP Hybris Marketing Cloud messaging app supports almost unlimted personalization and conditional display of content blocks and supports also sending of test mails with personalization attributes.

  • Personalization: Use any attribute from contacts (e.g. Name) or interaction (e.g. product), navigate to a personal pages, display personalized pictures (e.g. your car), clicking on links to create items of interest
  • Overwrite reply-to name, address and sender name
  • Dynamic Content: Advanced and flexible definition of conditions to show or hide content like text or picture based attributes of a contact
  • Test mailings with personalization attributes

Here you find a video how this works.


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