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Author's profile photo Gaurav Loknath Gera

Tags in C4C

Whenever a blog is written, or a picture is clicked and shared on a social media, you get an option to tag it. For example, you would tag different pictures based on the location it was clicked at, or the name of person or the event. Similarly blogs are also tagged based on the topic, author, etc. – this blog has been tagged under Cloud for Customer, SAP C4C, tags etc.  So what is tagging exactly ?

I would say tagging is like giving a ‘nick name’. You remember the nick name and so it makes the search for the object very easy.

SAP Cloud for Customer provides the tags feature wherein you can assign a ‘nick name’. You can tag a customer, a contact person, an employee, an opportunity or even a feed can be tagged. Any object record can be tagged in C4C. Tags are assigned to describe, and organize your object records.

There are two types of tag, you can use – Public tag and Private tag.

Public tags are shown to all the users. They can use the tag to search for objects. However, search result will show only the objects authorized to users.

Private tags can be used only by you. It’s not shown to others user who might have access to that objects. You can create private tag by prefixing the tag by a ‘*’. For example, you want to tag a customer a strategic customer which cannot be seen by other employees who might have access to customer. You can do that by assigning a tag like *strategic_customer.

Points to Note:

  1. Tags cannot contain spaces
  2. Tags are not case sensitive and always appear in the Tags pane as lowercase. For examples, system considers a tag like Strategic_Customer or strategic_Customer or Strategic_CusTOMER as strategic_customer.
  3. You can assign multiple tags to the same object


Why should you use tags?

  1. Tags help you organize your data. Say your company sells different types of sensors and you are responsible for a only a certain set of sensors which fit into a mobile phone. You can tag the products, customer who purchase sensors and opportunities for sensors with a tag like – ‘mobile_sensor’. This makes it easier for you to search for all the objects.
  2. Tags can also eliminate requirement of creating new fields.

You can view the video on how to use tags here.

Business Case for Tags

Let’s say you are organizing a customer conference beginning of next year and want to invite your key contacts to the conference. During the course of your business deals with these contacts during the year, you mark the contact persons using a tag – ‘conference2017’. You and your colleagues start building an invite list by tagging such contacts, so when you are nearer to the conference and want to send out invitations you just need to search these contacts using the tag and then exporting it to MS Excel or forming a target group for your email campaigns.

Search your contact using the search field on the work list.

6-9-2016 5-29-30 PM.png

You can then export the list of contacts to an excel file or select all contacts and create a target group.

6-9-2016 5-35-17 PM.png

Assigned Tags

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      Author's profile photo Former Member
      Former Member

      Great, Thanks!

      Author's profile photo Former Member
      Former Member

      Thanks for this! Really helpful to explain TAGs to our staff.

      BTW. I have an ticket with SAP Support because: We write feed entries and tag them with the overall topic that it is about, you could call it a kind of newsfeed.

      When we open the right TAG-drawer and select a Tag, the search result is empty - or let's say it is not workin for Feed entries. This is awful and we are waiting for 1,5 months now to get a solution. I assume that this is a bigger bug and SAP will fix it with the 1608 release.

      Does anybody else can confirm this behavior?



      Author's profile photo Gaurav Loknath Gera
      Gaurav Loknath Gera
      Blog Post Author

      Can you please email me the ticket number, and I will have a look

      Author's profile photo Alejandro Bernal
      Alejandro Bernal

      Hi Gaurav,

      Thanks for this blog, I have a question.

      Can we create tags using scripting (ABSL) in the SDK? If so, How can we do it?


      Alejandro Cordero.

      Author's profile photo Astrid Burghart
      Astrid Burghart


      Hi Guarv,


      thanks for sharing. This was very helpful for me.

      I have one question: is it possible to set the private Tags as Default and add the '*' to to get a public Tag?

      This is a requirment of one of our Customers.


      Thanks and best regards,


      Author's profile photo Fabio Di Stasi
      Fabio Di Stasi

      Hey there,


      is there any chance to get a list with all tags from the system?



      Best regards


      Author's profile photo B SJANDRK

      Hi Gaurav,


      Thanks for the great sharing.

      A quick question, how do we tag contacts for like your example "conference2017" in mass?

      Do I need to go one by one contact?




      Author's profile photo Bee Keenan
      Bee Keenan

      Any update please?

      Author's profile photo Patty Mustacchia
      Patty Mustacchia

      Is it possible to report on Tags?  That would be very nice.

      Author's profile photo Vignesh Karuppasamy
      Vignesh Karuppasamy

      Hello experts,

      Can we control, who can delete the tags in C4C?

      We are facing now the issue like, the tags created from US is getting deleted by the employee from MX.

      Thanks in advance...!

      Best Regards,

      Vignesh K