Overview on 1605 Campaign Management (aka Acquisition) S/4HANA Marketing Cloud

If you want to get an overview on what is possible with the campaign management modul (aka Acquisition) of S/4HANA Marketing Cloud you should have a look into the following documents and videos:

• Overview on Campaign Management (aka Acquisition)
• What’s new in 1605 Campaign Management

In the video on the right hand you can see how marketing experts can test e-mailing variants
and automatically send the most successful version based on the open and click rates.