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Commadore 64 picture.JPGThe Commodore 64 , introduced in 1982, remains the best-selling single personal computer model of all time and I believe this to be so because it was priced right, readily available, and arrived at an iinflection point for its market.  SAP S/4HANA, albeit on the other end of the technology spectrum, is poised to do just the same thing.  Similarly, the Travel and Transportation industry is at its own inflection point, where its rapid adoption of digital technology will enable it to rethink how this industry engages its travelers – thinking more like retailers and changing the concept of brand loyalty.

Looking to discuss how the concept of retailing in the travel industry is being used to change distribution and personalization?  Then attend our session titled: Strengthen Guest and Passenger Loyalty Through an Audience of One led by Eva Maria Roe, Senior Solution Manager for Airlines at SAP on May 18 at 01:00 at SAPPHIRE NOW

Looking for innovations in customer engagement?  Then join this demo led by Ashraf Hamed, VP, Platform and Innovation at SAP to see how the Amazon Echo is bringing voice and visual engagement into travel planning and booking on May 19 at 12:00 pm at SAPPHIRE NOW.

Travel digital pillars graphic.pngLooking to create a first-class experience across the entire journey for your passenger/guest?   Then come see the demo:  Understand, Engage, and Interact with Travelers in Real Time with Andy Kidd, Industry Principle for Customer Engagement and Commerce at SAP on May 19 at 03:30 pm at SAPPHIRE NOW.

Looking to give your passengers a consistent, meaningful experience across every channel?  Then join Senta Belay , Senior Solution Specialist at SAP for the demo Innovate Passenger Engagement with a Commerce Platform on May 18 at 04:30 pm at SAPPHIRE NOW.

Only SAP has the end-to-end digital solutions to interconnect all aspects of your Travel and Transportation value chain to drive business outcomes in real time. You can radically simplify your business core and connect it to the limitless possibilities of Big Data, the Internet of Things, and business networks.

Are you ready to enable a once-in a-generation transformation?  Please build your personal agenda at the SAPPHIRE NOW + ASUG website and meet me at SAPPHIRE NOW in Orlando on May 17, 18 and 19.

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