SADPHIRE NOW – Orlando, Florida, 2016…
To be honest, this is the first time when I’ve been frustrated much much more than excited looking through the session catalogue of the forthcoming great SAP technology event (you may see it here if you want to be frustrated too: https://sessioncatalog.sapevents.com/go/agendabuilder.sessions/?l=130&locale=en_US).
Please tell me that I’m wrong – tried to find sessions on ASE – found none (search engine error I hope). Made me upset – but not really surprised as I’ve got used to this rather methodical neglect.
What made be really upset is when I came across this session:
|ES34650||In-Memory Database Proof Points for Customers with Oracle 12c||Theater Presentation|
|In-memory database processing allows customers to achieve high performance with analytical types of queries. The Oracle implementation of an in-memory database provides customers with the performance expected in a way that is easy to implement, transparent to the user, and fully integrated with all other databases features.||
Are you serious? Oracle has at last released a flavour of in-memory database that approaches ASE IMDB (with a delay of … a decade?).
SAP gives Oracle the platform to talk about this ground-breaking step forward and keeps philosophically quiet about “things important in life”. What about ASE IMDB “proof points?” Are there any? How many of SAP users know that the platform exists in ASE long before it has been introduced into Oracle? Will it continue to be buried behind the gloss of the real SAP favourite – HANA – to the extend that ASUG technology summit will advertise Oracle products and meticulously avoid talking about similar (better? more mature?) products from its ex-Sybase factory – because it threatens to obscure the gloss of its favourite bright kid (737 sessions out of 1560 somehow related to HANA and 0 to ASE)?
I’ve come across this rather distressing negligence about a year ago when attending Melbourne SAUG conference. Oracle was there – talking gleefully how Oracle has much better chances than any of its competitors (SAP inclusive) to offer real in-memory DBMS platform. To me this looks like a cancerous development in the soft tissue of SAP marketing brain. The problem is – no one seems to care.
Not sure what to say.
I feel sad.