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Author's profile photo Kathie Fromer

SAP Digital CRM – The Simpler, Faster Sales Solution that Just Got More Affordable

Great news! SAP Digital CRM is now available at a new low price. SAP Digital CRM, one of the most popular offerings on, has just become even more affordable.

SAP Digital CRM is a simpler, faster sales solution that’s ideal for startups, small and midsize companies, and – as we found out during market research – companies in fast-growing markets. The uptake has been so strong that we determined we could offer it at a lower price point to make it even more attractive. Drumroll, please: the per-user price is now only US$23 or €21 per month, with a free mobile app, and a commitment of just three months (and that’s after you’ve already used it free for 30 days). This is a price intended for anyone to afford – from startups to small teams in large enterprises and everyone in between – yet it’s an enterprise-level solution from SAP, a trusted brand with 42 years of industry experience. And customers enjoy peace of mind from the unparalleled security that SAP stands behind.

There’s a good reason why more than 4,700 customers have started using SAP Digital CRM since May 2015, when we first introduced it as SAP Digital for Customer Engagement.  It’s a three-in-one tool that covers not just sales but marketing and service. Or you can use it for one or two of those options – just choose the features you want when you set it up. The idea is that you can start immediately and inexpensively, and easily add user licenses for your team as it grows.

And setup is simple: it’s a cloud-based solution, so installation is done online in minutes. You can quickly customize your home page, where you can see personalized news, feeds, updates, reports, and other quick-scan data, and automatically import your contact data from your email address book.

If you’re in sales, you can set up your home page to show upcoming appointments and calls, to-do list, notifications, and deals in the pipeline, forecast, and closed. A sales dashboard with data visualization features displays the reports you want to track every day. SAP Digital CRM has instant collaboration features that help your team streamline sales processes.

If you’re using it for marketing, you can launch targeted email campaigns, track leads, and measure campaign effectiveness. Marketing insights are integrated with sales and service data to give you a more complete picture of each customer.

And if you’re in customer service, you can use it to respond quickly to customers with integrated email ticket management. Nothing makes customers happier than a prompt response with the information and assistance they need.

Check out our “Getting Started” guide to learn more. We’d love to hear what you think about SAP Digital CRM, so please send us your comments!

As a member of the SAP Digital team, Kathie Fromer is the go-to-market lead for SAP Digital CRM.

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