Shaped by the experience of their private life – shopping, booking, exploring data via mobile devices and the internet – users are demanding simplicity and task orientation also in their business environment. For SAP, user experience is one of the key important topics and drivers for business solutions in the current digital transformation.

No matter if you are just beginning or continuing on the UX journey in your company, you will get all information and the latest updates at the upcoming International SAP Conference for Utilities – taking place in The Hague, Netherlands from 11 to 13 April 2016.

To get a focused jump start into this elementary topic of User Experience, join the pre-conference workshop 6 on Monday morning, April 11. Under the umbrella of “Create your UX strategy and start your UX journey” SAP experts will guide you through half a day of learning and experiencing around the topic user experience.

  • Get the latest update on SAPs User Experience strategy and what that means for you; get to know new trends and tools that help you refresh, renew and re-imagine your SAP investment for greater adoption and ROI
  • Through hands-on exercises you will create a UX vision, identify road blocks and come to a concrete road map you can apply in your company.
  • Experience design thinking methods live and learn how these foster and nurture the innovation potential within your company
  • Connect with peers and SAP UX experts to share and discuss about their approaches and experiences


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Stay tuned for more details, and don’t forget to register for the conference and the UX workshop on Monday morning!


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