ASUG – 25 Years of Disruption
This weekend is the annual ASUG Volunteer meeting. Fellow ASUG BI volunteers Derek Loranca and I are not there in person due to inclement weather, however, thankfully ASUG set up a stream so we could listen.
Below are my notes.
ASUG’s Kaela Altman kicked off the keynote, saying she wanted volunteers to “reflect on their service”
Geoff Scott, ASUG CEO
Figure 1: Source: ASUG
In Chapter meetings, we connect as a group
This meeting is Geoff’s first event in 2016
In 2015 Geoff was in a lot of places, spoke with members, SAP, outside of SAP ecosystem
He also said the word of the year in 2015 was emoji. Emojis are a staple of texting. He said we are l”iving in a digital world, visually driven, emotionally expressive and immediate
Digital transformation will become our “community rallying cry”, driving change, “disruptive” change
With Industry 4.0, “nothing is immune”
How harness disruptive change and not fear it. Things are “more real time, more real time, more 24 hours, 7 days a week”
Build communities that connect and solve problems – it is us as ASUG
Geoff also said “volunteering is hard”; only 25% volunteer their time (US) –higher in Canada
Keeping volunteers is a hard to do, typically 1 out of 3 don’t come back after a year
However at ASUG, 2/3 of its volunteers continue year after year
Figure 2: Source: ASUG
Last year – set goals as volunteers, source of inspiration for SAP ecosystem, peers to get most of out their investment
Increased in volume and content
Figure 2 shows the numbers, with a 28% increase in webcasts (521 in total), increase in events.
This shows the relevance of community, direct reflection as volunteers. “Volunteers are the electricity that power the tribe”
ASUG BI had 84 webcasts in 2015 (16% of all ASUG webcasts) with over 17K registrants (over 27% of the registrants)
Figure 3: Source: ASUG
Figure 3 shows the ASUG 2016 priorities. A brand new asug.com is planned for this April
Geoff said the “Early wireframes “look fantastic””, with a responsive design, use on many devices
This will be the future platform; ASUG invested last year in a CRM backend
Geoff also said we want to increase member engagement; Thomas Wailgum will lead member engagement.
Figure 4: Source: ASUG
Geoff mentioned a book titled Vaporized.
He talked about the recording industry; ever heard of Tower Records or the 8-track?
It became digitized; iTunes disrupted the industry
Now there is the new disruption with Pandora, Spotify – transformed industry (could services, SaaS, subscription licensing)
It’s not if we will be disrupted, it’s when, what do we do about it?
He does not see this as a negative road, but an energizing road
In 2016 the “rally cry will be digital transformation”
Figure 5: Source: ASUG
Keith Sturgill, ASUG Board Member, used paper manuals in the early days of SAP where “meadows of data” really meant “fields of data” translated
In 2015 the ASUG motto was “work better connected”
In 2016 it’s “let’s work better disrupted”