Runs in Private Cloud – On Premises Solution

SAP hosting or other cloud environments e.g. Google or AWS

Infrastructure run by SAP

Minimum  requirements for HANA (512GB Default) + Netweaver ABAP with Flori front end

Can not access database vis API’s limited access through middle ware like HCI (Hana cloud integration)

What Components:

  • Marketing Data Management
  • Segmentation
  • Aquire
  • Insight
    • Infinite Insight Add-On license but automates prediction – slick product
  • Recommendation
  • Planning


What inbound data sources:

  • SAP ERP, CRM HANA
  • NON – SAP

This is important for sizing

  • Outbound Sources:
  • Campaign Services
  • Facebook
  • SMS
  • Websites

Landscape On-Prem

  • SAP Netweaver
  • HANA
  • SAP SLT
  • SAP Data Services


Sizing: http://help.sap.com/mkt Implement SAP hybris Marketing (add Data Load)Need custom dashboards (advanced analytics) SAP BI / Lumina – Separate License


hybris Marketing Implementation – Launch Estimated Hours:

  1. Prep 624
  2. Reliz 560
  3. Verify 560
  4. Launch 72

     Total Hours 1816

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