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Author's profile photo Jennifer Scholze

BLANCO faucets/sinks works with SAP to understand their customer


Germany based BLANCO group makes faucets and sinks that combine excellent craftsmanship with premier materials and avant-garde designs.


BLANCO is working with SAP to gain insights at the individual customer level. Integrated planning supports the company in identifying changes in customer demand and quickly responding to them.


“Thanks to the SAP Business Warehouse application and the planning applications kit, we can deliver the results of a planning decision immediately. We can rapidly analyze the impact of a change in plan on revenues or quantities by customer. And, thanks to accurate demand forecasts, we are equipped to deliver on time.”

Thomas Rachel, Head of International Sales Controlling, BLANCO


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