Predictive Analytics is getting more and more mainstream – the advantages of being able to understand  trends by algorithmically analyzing historical data are so obvious, the question of whether to use predictive is not “Why?”, but “How?”.   This indicates that while predictive analytics are intuitively a good idea, customers want to understand how to derive real business value before they dive into a large project.  It is this need for tangible value that is driving both the need for real-world use cases and a more accessible way of unlocking that value.

No-Brainer-Sign-Easel.jpgThat’s where SAP Predictive Analytics comes in: Once the exclusive realm of data scientists and mathematics PhDs, predictive analytics capabilities are becoming more accessible to business users through the power of automated machine learning technologies that reduce the need for such specialists.   This has opened new opportunities in churn prediction, fraud detection, and predictive maintenance – just to name a few.

In the rush for “new” use cases, it is sometimes surprising that customers are not looking at some of their existing scenarios – such as Business Planning and Consolidation (BPC).  The very nature of BPC is to improve the operation of the business by making better decisions – whether that is to increase profitability, improve customer service, or to help the business run better.   All of these are predictive use cases with a very real, very tangible return – it’s what you might call a “no brainer”.

If you are near Santa Clara on September 15th or near Costa Mesa on September 17th, you really want to attend a lunch event co-hosted with our very good partner, Column5, and explore the possibilities of bringing predictive analysis to your BPC environment.

A few possibilities with you combine BPC + Predictive Analytics:

  • Anticipate trends and spot important deviations from them to identify future opportunities
  • Gain insight into the main influences of customer satisfaction, customer churn and employee turnover, and their impact on company success
  • Understand how historical sales, costs, and key performance metrics predict future performance
  • Identify cross-sell and upsell opportunities

The event is free for registered guests – Space is limited, so secure your spot NOW:

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9/15 – Register for Santa Clara

9/17 – Register for Costa Mesa

If you cannot attend this event but want to know more, you can also reach Column5 directly at www.column5.com or contact Steve Sussman at ssussman (at) column5.com

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