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Connecting your company strategy with your customer and product strategy


The importance of customer centricity, personalized products, and speed in today’s consumer economy is well understood. Consumers increasingly expect products to be individualized to their unique specifications and to be delivered on demand. The extended supply chain — from design and manufacturing to logistics and operations — is similarly affected. With a wealth of variants to products and their delivery being introduced, the entire extended supply chain must be reworked to accommodate the demands of customer centricity, personalized solutions, and speed of response.

At the International SAP Conferences on Extended Supply Chain 2015,  the focus is on enabling business leaders to leverage innovation and technology to enable real-time decision making and end-to-end visibility. You will see in dozens of case studies how to put your customers at the center of your business and differentiate yourselves through the responsiveness of your supply chain. Hear firsthand from industry leaders including Mondelez, Whirlpool, Unilever, Philips, Colgate-Palmolive, RWE, Beiersdorf, Caterpillar, Ferrero,  ÖBB, Schindler Elevator, Marenco Swisshelicopters, and more on how they are consolidating their IT footprint, striving for new levels of operational efficiency, fulfilling customer demand, and meeting profitability goals.

The International SAP Conference on Extended Supply chain is actually an event series of conferences for:

  • Environment, Health and Safety Management (June 24-25, Amsterdam)
  • Supply Chain (October 1-2, Darmstadt, Germany)
  • Product Lifecycle Management (October 1-2, Darmstadt, Germany)
  • Manufacturing (October 1-2, Darmstadt, Germany)
  • Asset Management (October 5-6, Duesseldorf, Germany)

The International SAP Conferences on Supply Chain, Product Lifecycle Management, and Manufacturing are co-located together in Darmstadt, creating world-class networking and learning opportunities for the attendees. Registering for one event will give you access to all three.

Our events for the Extended Supply Chain are packed with opportunities for you to learn from a diverse range of SAP customers, business leaders, and SAP experts and partners. All of this will be delivered in an environment built for interaction, including preconference workshops, a networking evening event, live demos, microforums, and much more.

The following event programmes are already available for download:

I look forward to meeting you in Darmstadt!

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