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Author's profile photo Pushkar Ranjan

HOWTO – How does the Influencer Map in SAP Cloud for Customer work?

Influencer Map – How does it work?

In the example below, Eric Stark has been identified as a key influencer for our target contact Paula.


To calculate the influencer score, we look at all opportunity and activities that Eric has been involved in with Paula, and calculated a weighted


In this case, we see that Eric has been involved with 3 deals where we won, 2 deals where we lost, and 1 deal which is still in process and 10
activities that they have been together in (Activities are emails, phone calls, appointments, visits).

We then calculate the weighted score which is 29.  This score is higher than all the other potential influencers of Paula, so we will ask Eric for help with this particular opportunity.

We also take end user feedback, so if Erick is moved from first position to last position then we store the user preference which will bring down the score as well.

Weighted score

Influencer Score = Σi=1..n (Si x Wi)

  1. No. of transactions

Score (S)

0 to 2


3 to 5


6 to 8



Weight (W) (Example)

User Preference


Won Opportunity


In Process Opportunity


Lost Opportunity


Activities (Email, Phone, Appointment, Visit)


Thanks for this detailed explanation.  This is perfect.

Have you got a similar description for the Deal finder by any chance?

This document was generated from the following discussion: How does the Influencer Map in SAP Cloud for Customer work?

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      Author's profile photo Dennis Sharamet
      Dennis Sharamet

      Pushkar Ranjan  Hello Pushkar! Is it still valid in 2005 release? The influencer quick overview pop-up looks completely different in Fiori, but is Influencer Score calculation formula remained unchanged? Is User Preference still considered as well?


      Thank you,