Business model development & innovation is a process that deliberately changes the core elements of a firm and its business logic to sustain or create a thriving business. Innovative business models can reshape industries, change the rules of the game and drive tremendous growth. A better business model often will beat a better idea, product or service.
We have been developing a systematic method for business model development & innovation based on in-depth business research, which has been validated in challenging projects inside and outside of SAP.
In Think 3 you will get to know everything about business model design. Based on 4 simple iterations (figure 1) you will learn how to structure your business ideas, ask the right questions and verify your assumptions.
- Analyze & Improve
Investigation of your environment: Customers, Competitors, potential partners, etc.
- Challenge & Change
Idea generation based on analytical and creative methods
- Test & Verify
Identification and testing of assumptions behind a business model
- Evaluate & Decide
Quantitative and Qualitative Evaluation of business models
After Design Thinking (Desirability) and Agile Software Engineering (Feasibility), this course offers you the missing piece of the puzzle: economic viability (figure 2). If you have participated in Think 1, this will provide you with a unique opportunity to complete your product or service idea by adding a sustainable business model.
The course is suitable for everyone interested in business models and can be taken without prior participation in Think1 . It is a must have for all interested in the success of business ideas.
Don’t miss out on the next Think 3 dates:
If you are interested in a long term business model project, our experienced BTS colleagues will support you with their expertise. Contact: Peter Mittemeyer, firstname.lastname@example.org
“Think 3 is a great service, well structured, and asking the right questions.”
Dirk Uebelhör, Head of Diabetes Management & Market Access, Roche Diagnostics Deutschland GmbH
„Think 3 supported the development of effective and efficient business models and greatly assisted us in thinking outside the box to evaluate various opportunities.“
Dr. Bernd Schirpke, Market Development, T-Systems International GmbH.