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More UX resources through ASUG

The Americas SAP User Group (ASUG) is committed to helping companies (over 3,800 participate) obtain the greatest value from their investments in SAP enterprise software. ASUG has national conferences, local meetings, and many online events to share knowledge and best practices.

Recently ASUG launched a new user experience special interest group (UX SIG). The focus of this SIG will be on areas related to the user experience that optimize how people interact with SAP. The goal is to make people happier and more productive using SAP software.

Defining User Experience

User experience is not just about the user interface. From ASUG’s point of view, UX is the end-to-end experience for enterprise applications, and includes all aspects of user interactions with enterprise systems, as well as processes for defining UX strategy, standards, and developing UX. Their approach is to look at UX holistically, encompassing the following areas:


How you can participate

  1. Sign-up for the SIG: Once you sign up, all upcoming UX-related webcast will be emailed to you as part of the “Your Upcoming ASUG Webcasts” Monday newsletter. You will also get a quarterly newsletter via this mechanism.
  2. Follow the ASUG discussion forum: Once you follow us, you will get updates from our user community forum (Q&As, polls, blog posts, tweets, etc). Updates could be communicated either as email or connections streams within ASUG website.
  3. Follow us on Twitter @ASUG_UX

What do your peers think about SAP User Experience?

Take the ASUG UX survey and see how your answers compare to the broader community

ASUG Resources

ASUG has sponsored a webcast series that highlights various aspects of SAP’s user experience strategy and solutions. You can register for these free events (or view the recordings) using the links below.

If you are attending SAPPHIRE and the ASUG annual conference, you can attend the pre-conference seminar on Navigating the New User Experience Reality in Your IT Organization.

For a quick list of all the ASUG UX resources, you can send an email to

Disclosure: I am one of the SAP points of contact for the ASUG UX SIG, along with Nis Boy Naeve, Ingo Deck, and Ganesan “Chittu” Chittharanjan.

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