Twitter Analytics using SAP Lumira
You can go to analytics.twitter.com to analyze your own tweets as Uwe Fetzer showed me the other day
I was surprised the most of my followers are male (82%). Top country of followers after the US is India.
I exported the data to Excel for further analysis. According to Twitter Help Center | Tweet activity dashboard it downloads the last 3,200 tweets.
Because I am lazy, I use the light bulb to provide me with suggested visualizations.
What I noticed today (and hadn’t before) is I can select an influencer to visualize.
From the above most of my tweets include a twitter ID (other than my own), a topic (hashtag) next, followed by a URL or person.
SAPtd, the hashtag for SAP TechEd, is the top “tweet” – including hashtags, twitter ID’s, and products.
The above shows my top 10 twitter ID’s that I interact with – it’s no surprise that the SCN twitter account is first.
It also no surprise that SAP is first in the top organization for my tweets. Most of the topics are SAP-related, except Dunkin Donuts
SAP TechEd was my top hashtag, followed by ASUG and SCN as shown above.
Top product is HANA – second is G+. I am a little surprised about G+ as I don’t use it all that much.