User experience has always been seen as important, but, more often than not, secondary to other considerations around new IT projects or investments. At the end of the day, features, functions, and financial factors usually trump everything else.
That’s now changing, and it’s changing faster than almost anyone anticipated.
Gartner recently put a spotlight on the paradigm shift, pointing to the emergence of a growing “experience gap” – the difference in the user experience between consumer and enterprise technology.
Restocking your home medicine cabinet can be as simple as scanning a barcode and tapping “buy” on your smartphone. When was the last time you heard someone excited about corporate procurement?
According to Gartner, “Such a massive and multifaceted change (in expectations) will require… action rather than sitting back and taking it as it comes.”
The reality is that great user experience has become a necessity in an ever-more complex world.
What is ‘great user experience’? Fundamentally, it means role-based, responsive, and most of all, simple. The focus should be not just on “what” people are doing, but “how” they are doing it – whether it is easy or hard, simple or complex, fast or slow, and so on.
So, the (new) bottom line: Great usability means your employees can accomplish more, faster than ever. It means quicker, more accurate analysis and decision making. Ultimately it is about better business outcomes and a potential new source of competitive advantage.
Read more of what Gartner has to say about UX and SAP, here.
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