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Video: The World Today – Intern creates a pretty freakin cool event site

Director: SAP Portal

Published on Dec 10, 2013

This comedy is fresh and energetic, and its pace, acting, and dialog will appeal to people from young techies to seasoned office workers, no matter their line of work.

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The movie starts with the introduction of the youthful Event Intern Emma Green, who was “widely applauded in her office of Atomic Publishing for creating a pretty freakin’ cool event site.” In a reenactment of her amazing accomplishment, Emma is shown adding widgets and images to a webpage. As the voiceover informs us, creating the event site took Ms. Green “about five minutes.” While we listen to other employees laud her hard work and understanding of technology, it’s clear her colleagues have no idea how quickly and easily Emma created the event site.  As John Kimmel, Head of HR, puts it, “…these tech types–I’ll tell you what, I mean, computers, the Internet, yeah… .”  With her ample free time, we see Emma doing all manner of non-work activities: sleeping at her desk, texting, and riding some kind of (totally rad and awesome) 4-wheeled bike through a corridor.

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Favorite scene:  We see Emma’s manager speaking to the camera in the foreground.  “[The IT department] didn’t get it…  Young people, they get it.  Twitter, Facebook, you know?  They can do that stuff all day long.  No brainer.  Hack into things, control satellites?  This is exactly what we need for the office.”  As her manager speaks, Emma is shown in the background shopping online, using Facebook, playing Candy Crush on her phone, and painting her nails.

If the movie was made purely for entertainment purposes, I rate it a 10/10.  However, if it was trying to convey information about the capabilities of SAP Portals or Hana Cloud Portal, I think it could be improved by conveying more information about which application Emma used to created the site — perhaps by taking a little more time to show how she was using the tools, by pausing longer on frames that showed “Powered by Hana Cloud Portal,” or by including more SAP branding in the shots.  I also think the movie could benefit from having someone mention “Hana Cloud Portal,” “SAP Portal,” etc. I think SAP terminology could be used in the movie in a way that still fits with the movie’s tongue-in-cheek style.

Bottom Line:  This is a funny movie and worth re-watching, but I recommend making the SAP brand more apparent.


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1 Comment

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  1. Vera Gutbrod

    Hi Jill!

    Thanks for your great contribution. Your blog is accepted for the movie challenge and you will receive SCN points and the badge for it in the next time.

    Regards

    Vera

    (0) 

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