This year, in January, I attended to the NRF (NRF Retail Big Show 2014). It is possibly the largest Retail focused event in North America. Even though it is a technology agnostic event (it should be as it focuses on Retail Business), it was backed up by some of the big players in the IT industry, Oracle being one of the main sponsors. Microsoft was very present too.
As I am a big SAP Retail advocate, I looked forward to the SAP presence there and have to say I was a little disappointed. The showfloor coverage of SAP was a small fraction of the one of Microsoft (much less of Oracle's). So of course that was frustrating. I know how solid SAP Core applications are (including for Retail). SAP Retail is most likely the strongest ERP offer out there, yet, SAP was low key there....
So, now, fastforward to October 2014 and SAP held the SAP Retail Forum this past week (Oct 7 and 😎 in New York. I was able to attend through the Blogger/Press/Incluencer program. I was really excited to see how the product portfolio would be positioned and have hints of the overall SAP roadmap.
At NRF, a lot of focus was given to what was described as the two main challenges in the Retail business:
Here are my impressions on the event this week and provide a very brief summary of how these Retail Challenges are to be addressed.
Left Right and Center, CAR was everywhere. CAR (Customer Activity Repository) is a new offering from SAP, built on HANA to provide customer activity analytics. CAR in fact is now central to the SAP Retail roamap. It was created as an evolution of SAP POSDM, aggregating POS data, ERP back end inventory position and other input to provide a consolidated view. It is based on CAR that all the additional Retail offerings will be attached to, these being:
https://www.news-sap.com/tags/sap-customer-activity-repository/
SAP Retail and CAR now enable the following:
As described by andrea.france (sorry, had to reuse it as it was a great way of summarizing it), SAP Retail is the foundation, the core of customer applications. It provides very robust Finacials, logistics and other operational applications.
I think this is a simple representation of the SAP landscape but help put its offerings in perspective.
SAP also positioned very clearly its new solution for Retail/Fashion industry. As a convergence of applications (AFS and SAP Retail) it better addresses customer requirements that often request production and store sales functionality. I wrote a dedicated BLOG about it, available here.
HANA Simplification: SAP Fashion Management
North American customers were quite well represented there. Here is a picture with some of the names of the companies that sent representatives to the event.
I believe the event was good and helped answer the questions I had in my head concerning product roadmap and overal solution positioning. It was a very short event though. Even though the event was planned for 2 days, activities existed to justify really only one. For the content delivered it was enough, but I am sure most participants would have liked to have more hands on experience and dedicated sessions showcasing the individual products and their functionalities.
I would defenitely return next year and hope that SAP has planned a large presence at NRF 2015, cause it deserves.
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