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SAP, Intel & VMware talk Virtualization of SAP applications @ VMworld Europe (Barcelona, Oct 14th-16th)

VMware has been an SAP global technology partner for a few years and we have had a lot of co-innovation, joint go to market activities and events in the past. The biggest area of co-innovation has been Virtualization of SAP applications leveraging VMware. But over the past 2 years we have expanded our partnership dramatically especially around SAP HANA & its simplification.

SAP & VMware:

VMware has become an important SAP ecosystem partner with the co-innovation around the ability to virtualize SAP HANA to create a lower cost, higher flexibility SAP HANA instance. Leveraging the two together customers can innovate and simplify their data centers by achieving faster time-to-value, higher service levels and lower total cost of ownership (TCO). This adds significantly to the list of SAP applications/solutions that VMware could help virtualize.

This started out in Nov 2012 when SAP & VMware announced the capability of vSphere 5.1 to virtualize SAP HANA for test & dev purposes. Over the next 2 years we worked together very closely leading to the announcement of controlled availability of Virtualized SAP HANA for productive use in May 2014. Very soon after this Pat Gelsinger (VMware CEO) announced in Bernd Leukert’s keynote at SAPPHIRE 2014 the GA for SAP HANA virtualization in production environments using VMware vSphere 5.5.

This development helps enable IT to run at the speed of business and let the overall business focus on leveraging the immense power of SAP HANA & Intel to create true competitive advantage with simplicity and flexibility of Virtualization.

SAP @ VMworld Barcelona 2014:

VMworld is VMware’s annual conference which has over the years become a mecca of virtualization learning & news. It’s the place to explore VMware’s complete portfolio of tools and technologies for automating virtualized data centers and extending them to the cloud. Discover how you can deliver apps efficiently and provide secure virtual workspaces. Gain insights from organizations like yours and a vibrant ecosystem of partners and industry experts on how you can redefine IT with software.

This year, SAP was key partner at the San Francisco event in August and to build further on the interest we are seeing in the marketplace we will also be a part of the VMworld Barcelona(Oct 14th – 16th). Together with Intel, VMware we will be bringing in experts from the 3 companies to help answer all your questions and share the latest and greatest around SAP HANA, Intel E7 chipset which powers SAP HANA & VMware Virtualization.  We will also talk in details about our offerings around Virtualization services and management such as SAP Landscape Virtualization Management.

Please visit the SAP Booth #G218.

We will have SAP speakers share more details around this at the following VMware sessions:

60 Min Breakout session: Innovating the Next Generation Datacenter with In-memory Databases & Virtualization (4:15-5 15 PM, Wed, Oct 15, 2014)

15 Min Theatre session: In-memory Database Architecture & Landscape Options for a Real-time Business ( 7:15-7:30 PM, Tue, Oct 14, 2014)

Booth Theatre:

For the first time at VMworld’s SAP booth we will have a presentation area in the booth, where we talk about your problem and how SAP’s database solutions can help simplify your life. In addition to SAP there would be about 20 presentations from our ecosystem partners such as Intel, VMware, VCE, EMC, SUSE, Huawei, HDS, Capgemini, IBM etc.

Some key topics that SAP experts will lead:

  • SAP Landscape Virtualization Management 2.1 – Product Overview
  • SAP Landscape Virtualization Management 2.1 – Technical Components and Typical Scenarios
  • In-memory computing: What? Why? Why now?  Why SAP?
  • SAP HANA customer stories
  • SAP HANA in Data Center ( High Availability, Disaster Recovery)
  • SAP HANA Migration (Project planning)

If you need to setup a 1:1 meeting with some of our experts to discuss your specific case please reach out to Mark Thorp:

Apart from this there are a number of SAP-VMware ecosystem partners who have additional sessions around SAP products & solutions outside the SAP booth, which will be a great opportunity to get even more details around our offerings and their implementation. You could visit the SAP booth to get details on all those sessions too.

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