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Author's profile photo Ido Shamgar

The 10 Laws of Big Data

The amount of insights that organizations of all sizes can get with Big Data is immense. The opportunity for them is to better serve their customers, better innovate or simply create a better world. Here are the Ten Big Data Laws, as you are embarking on your journey.


1 – Move from batch to real-time.

The faster you analyze your data, the better the predictive value.

2 – Maintain one copy of your data and not a dozen.

The more you copy and move your data, the less reliable.

3 – Use diverse data as much as possible.

Use both internal and external social media data.

4 – Never throw away data.

Data has value far beyond what you originally thought.

5 – Put data and human together to get the best insights.

Combine the art and science to get maximal knowledge out of your data.

6 – Always solve real pain points.

Look for opportunities where real-time data creates value for your business.

7 – Hire people with the right data insight skills.

A shortage of talent is expected in the coming years so be ready to take a head start.

8 – Start from defining a valid use case for your organization.

Do you need data to better forecast the future, improve your processes or create new ones?

9 – Invest in a big data real-time platform.

Pick the platform that will give you the real-time capabilities to re-think your business.

10 – Act now to define your Big Data strategy and execute on it.

Don’t wait until others get a competitive advantage with more insights into customers needs.

SAP Services can help you get started. To identify your use cases and define the right Big Data strategy you need for your business, visit:

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