Taking advantage of data from social, mobile, transactions and other sources is the province of analytics. “The technology is important, but in the end it’s all about information,” says Moody of Lexmark, an extensive user of analytics. “The imperative starts with getting good data through master data management, but analytics enables us to take all the data, which might seem unwieldy and unmanageable, and gain insights from it.”
Analytics at Lexmark rises to the massive volumes considered “big data,” in part because of the phenomenon known as the Internetof Things, in which sensors in instrumented devices broadcast status reports, error messages, customer usage habits and other data.
Hear from Keith Moody, CIO of Lexmark, on how to leverage information from big data and give your employees access to the right information at the exact moment it is needed. Learn from Lexmark International Inc. how linking structured data with unstructured content can provide a complete picture for timely, responsive, and actionable decision making.
If you missed the session at SAPPHIRE, here is the Replay:
updated with replay information
Visit us at SAPPHIRE NOW 2014 in Orlando.
We look forward to seeing you at SAPPHIRE.
PS: this session was moved from originally Thursday, 11:00am to the new time and location on Wednesday, 5:00pm EST in the
forum theater. Please double check your calendar.