Information is everywhere. We just need to transform it into knowledge. Imagine how a retailer would feel if he gets to identify the critical sales performance driver, not after the next analyst reading, not after a long night of studying reports, but right now. Imagine how a customer in health care would feel if he can do his genome analysis 200 times faster than before. Wouldn’t the insights be deeper and decisions much better? Similarly imagine the sales department personnel getting to know not just about what happened but why, how and what will happen next. How would it be if there is no longer a need for him to sense and respond but rather he could predict and act.

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Here is the simple magic behind the power of prediction- the predictive analysis powered by SAP HANA. The predictive analysis combines the depth and speed of in memory analytics with the power of native predictive algorithms. Together with sap predictive analysis for visualization, R’s extensive library of statistical and data mining techniques and SAP HANA predictive analytic library, one can get everything to predict the future in real time.  It is a blessing that using SAP HANA for predictive analysis is very easy as well. Analysts can use the drag and drop visual interface for data selection, preparation and processing. Models can be created using native predictive algorithms as well as algorithms from R library. Hence this is not only for the experts. With the sap business objects and business intelligence integration, we can unlock the predictive insights for every user in every line of business. It’s time to say good bye to complicated, hard to read and boring interfaces. Analytics has just become beautiful and the stunning and advanced visualizations really help to reveal valuable hidden insights. Also there is no need to worry if not all the data is stored in SAP systems. The predictive analysis of SAP can be used to access structured and unstructured data from any source we want, be it enterprise systems, data warehouses, spreadsheets or Hadoop environments. Customers like Cisco and Mitsui have really transformed their business by using the SAP HANA predictive analytics. Cisco systems Incorporated created seasonality and cluster analysis across multiple quarters in only seconds to drive higher profitability and growth. Mitsui knowledge industry uses SAP predictive analysis to provide a one stop shop for genomic data analysis of all cancer patients and support personalized therapeutics. It is possible to uncover hidden customer, employee, vendor and partner trends. It enables the empowerment of our customers with intelligent next steps to exceed their stakeholder expectations, develop and execute a customer centric strategy, identify and forecast alternative business scenarios. Everything is imaginable with predictive analysis from sap.

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