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A cool panel discussion that you may want to check out will feature two craft beer makers who will talk about how they use innovative SAP technology to grow market share and out maneuver the big boys.

The session, “Take a Lesson from the Fast-Growing Craft Beer Industry,” shows how you can compete and win against much larger rivals in your market using innovative SAP technology. Hear how two craft brewers, Avery Brewing Company and Golden Road Brewing Company, are relying on such technology to win market share even as big-name brewers enter the fast-growing craft beer segment.

The session is on June 5 at 2:30 p.m. in Fourm Theater B. (Session ID:GB16173)

Now, I don’t know about the drinking policies at the convention center, but you’d never know if these guys will pour you a tall one. I’ll guess you’ll have to find out.

Conner Helton of Avery Brewing Company

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Paul Burgis of Golden Road Brewing Co                                                                                                  

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