Skip to Content
Author's profile photo John Ward
John Ward
April 1, 2014 Less than a 1 minute read

How Predictive Analytics Helps Skiers Stay Connected on the Slopes

/wp-content/uploads/2014/04/skier_423142.jpgVodafone Netherlands uses predictive analytics to drive many of its marketing activities. Recently, this included creating predictive models to help identify specific customers for a winter sports roaming campaign. Skiers like Niels and Tessa of Amsterdam couldn’t be happier. Read more.

Assigned Tags

      Be the first to leave a comment
      You must be Logged on to comment or reply to a post.