SAP and Oxford Economics: Partnering to Explore Technology Trends (Cloud)

[Former Member]

Oxford Economics is a world leader in economic analysis for business and government, specializing in global forecasting, economic impact analysis, and evidence-based thought leadership. Founded in 1981 as a joint venture with Oxford University, Oxford Economics is now a leading independent economic consultancy. Headquartered in Oxford, UK, with offices around the world, the firm is known for the rigor of its work and as a trusted resource for decision makers.

SAP has engaged Oxford Economics for research programs including Real Time Business, SMEs: Equipped to Compete, and, of course, Unlocking the Cloud. The value of these projects lies in their deep and objective exploration of the topics at hand. The output is not about SAP or its products and services, but about the trends and technologies that define global markets. This provides SAP with actionable intelligence to share with its customers and employees.

Here, you can find two blogs on the latest research conducted by Oxford Economics about the Cloud topic.

• Unlocking the Cloud: How cloud platforms help companies compete in a changing global marketplace
  • In early 2013, Oxford Economics conducted a survey of 200 senior executives across 11 countries about the cloud’s function in their businesses. The resulting papers explore key findings and their implications as they relate to cloud adoption, security, mobility, and integration.
• Small and midsize enterprises are using the cloud effectively – but they could do more.
  • Explores the ways small and mid-size businesses around the world are leveraging technology to boost innovation, strengthen customer relationships, improve agility, and expand their businesses.

Oxford Economics will be featured throughout our SAP Runs SAP Social Media Decathlon and their experts will join us for an SAP Runs SAP Google Hangout this Wednesday, October 30^th, 2013 at 9amEST/2pmCET. LIVE : SAP YouTube SAP Google+