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Author's profile photo Rukhshaan Omar

Big Data Webinar – Text Analytics

With the ever growing volumes of data that organizations are storing a staggering 80% of that growth is in the form of unstructured data such as text, pictures and videos.  Text analytics is gaining considerable attention as it provides a way to exploit unstructured data to discover insights, both opportunities and risks for your business, while it still matters

I am thrilled to have Marie Goodell present in 2 weeks in the Big Data Webinar series (yes I am taking vacation so getting the promotion on the series done before I go 🙂 ) Marie Goodell, Senior Director at SAP, supports Big Data Marketing solutions from SAP in the areas of database & technology, analytics, applications, and services.  Marie specializes in Big Data topics such as text analytics, spatial analytics, and Hadoop.  In this role, she is engaged with customers and partners on Big Data projects that deliver unprecedented insight for real-time business. Visit Big Data solutions from SAP for more information. Prior to SAP, Marie worked in various marketing leadership roles at Adobe, Oracle and IBM.  Marie holds an MS from the University of Minnesota. Follow Marie at @mhgoodell on Twitter.

Title : Big Data – Text Analytics

Date: August 13, 2013, 5-6pm CET/8-9am PST


Today almost 80% of Big Data growth is from unstructured data. The key is being able to find nuggets of information – that combined with structured data – can make create competitive advantage.  Imagine what could happen if you could…

  • Analyze customer sentiment about products to adjust retail inventory daily? 
  • Extract relevant insight from financial news in real-time before you traded your stock?
  • Respond to your customer tweets in their own language to improve travel? 

The technology exists. And you can take advantage of it.  Attend this session to discover how you can uncover key insights with full-text search and find meaning in unstructured content with text analysis.  Text analytics from SAP is transforming what is possible for people who get it. People like you.  Discover new possibilities with Big Data.


Use the hashtag #SAP #BigData to follow the conversation on twitter or share your impressions. 

Follow me on twitter @rukso

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