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On June 20, 2013, SAP University Alliances welcomed students and professors to SAP America in Newtown Square, Pennsylvania for a Design Thinking Jam.

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50 students and professors representing Colby College, Drexel University, Duke University, Pennsylvania State University, Rowan University, University of Colorado at Boulder, University of Delaware, University of Notre Dame, Villanova University, and Widener University learned how the world’s most successful companies…those that are growing and hiring college graduates…drive rapid innovation using Design Thinking.

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Carsten Becker, SAP University Alliances’ Design Thinking expert, guided students and professors in putting the end user in the middle of the process to collaboratively identify problems and creatively find solutions.

Design Thinking is a new way of solving business and technology problems. It puts the end user in the middle of the process to collaboratively identify problems and creatively find solutions. In the Design Thinking Jam, students competed with peers to develop innovative approaches to solving a real world challenge. They learned how organizations imagine, create, and innovate with Design Thinking; they applied Design Thinking to a real-world challenges; and they gained valuable experience that will better prepare them for a changing job market.

 

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Students competed with peers to develop innovative approaches to solving real world challenges including Connected Cars-fueling; Mobility-environment; Utilities of Tomorrow-solar panels and purification systems.

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Congratulations to the winning teams who demonstrated their skills researching and validating end user problems and preferences, rapid prototyping, and presenting concepts in a compelling, user focused manner. See the University Alliances Facebook page for more photos.

Special thanks to University Alliances North America colleague Colleen Raftery who organized the Design Thinking event, and to our interns Cody Dussinger and Jorida Cakeri who supported the planning.

Posted by John Baxter, SAP University Alliances North America john.baxter@sap.com

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