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When Did SAP Become Cool?

I stayed up late to watch Canadian rockers Rush (finally) get inducted into the Rock and Roll Hall of Fame. After delivering a proper roast and endearing retrospective, Dave Grohl (Nirvana, Foo Fighters) enthusiastically asked the crowd, “When did Rush become cool?

For the record, Rush has produced 24 gold records and 14 platinum records (3 of which have gone multiplatinum), placing them in the top 3 rock bands for the most consecutive gold albums. Total worldwide sales approximate 40 million units.

/wp-content/uploads/2013/05/cool_220330.jpgClearly, Rush has always been cool – even if questionable wardrobe choices and quirky song titles like “The Temples of Syrinx” suggest otherwise.

And then it hit me: When, exactly, did SAP become cool? Like Rush, has it taken SAP decades to gain the admiration and respect it deserves from the industry-at-large? Or has the company always been cool despite some of its missteps?

Whatever your take, the cool factor at SAPPHIRE NOW 2013 was certainly off the charts. Here were a few of my favorite things:

Is SAP cool? What were some of your most memorable SAPPHIRE NOW experiences?

Pssst! All the cool kids are following me on Twitter @TClark01

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