If you are installing an Ancile product for the first time then you need to apply for a key through this updated link
Once there, you will need to provide all applicable information including SAP Customer Number, Registered Company Name and and Contact Information. Upon submission/receipt of this information, SAP Products Fulfillment will directly provide you with your company’s permanent product ID.
If you already are running an Ancile product and are upgrading then you should open a support message in the SAP Service Marketplace in thesupport portal (www.service.sap.com/support -> Help & Support) requesting the key. The component is XX-PART-ANC.