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Author's profile photo Jackie Montesinos Suarez

CSR at SAPPHIRE NOW – Social Impact like Never Before

For the first time, SAP’s Corporate Social Responsibility (CSR) arm, will have a dedicated area at SAPPHIRE NOW Orlando, as well as, a volunteer service event (details below). Customers can engage with SAP in a number of ways at SAPPHIRE NOW, and we’re excited to provide an opportunity to do so discussing ways to drive social impact across the globe.  

Below, a an outline of our 4 different showcases and if you’re interested in more information, feel free to contanct me:

·      HANA for Humanity – new initiative where we are using our HANA on the Cloud to solve societal issues. This is a collaborative effort between SAP and data scientists working with underserved youth on tackling data sets from NGOs/government agencies to help them solve an important issue (i.e. how a city can reduce its crime rates using HANA).  We’ll be showcasing that at SAPPHIRE, as well as, holding discussions as we look to launch in other cities and recruit an SAP ecosystem of mentors.


Roundtables and Design thinking meetings – we’re recruiting customers and partners for these! We’d like to get a group together around several topics and we’ll have a facilitated meeting and dynamic discussion.  Currently what we have:

–     HANA for Humanity – as outlined above.

–     Technology High Schools – SAP is developing 2 tech high schools slated to open Sept. 2014, with the goal of providing a direct linkage to students for tech careers. These are students less fortunate that otherwise would not have the opportunity.  We are currently working with the US Dept of Education on developing that curriculum but we’re holding a design thinking meeting around what we need to consider and incorporate, how we can make tech learning engaging, how we can truly prepare those students for a career at SAP or in our ecosystem. Included at end of mail is sample invite to send to customers on this particular meeting. 

–     Diversity – discuss how gender diversity drives innovation for companies, especially women in technology.  We’ll discuss the challenges from a lack of gender diversity when it comes to innovation, as well as, different companies experiences creating programs that will promote gender diversity in their leadership teams.

–     Sustainability – a roundtable on what sustainability practices are being incorporated and sharing of that, talking about solutions such as SAP’s TwoGo as a means to support sustainability efforts.

–     The power of small – design thinking roundtable on how we can encourage business growth among SMEs, social businesses and enterprises that have the potential to grow and therefore strengthen local economies.  What actions can business leaders take to support growth strategies of SMEs?  All businesses start off small. 40 years ago, even SAP was a start-up with only five employees. Not only can any small company succeed through innovation and hard work, but small and medium size business creation and growth are essential for any healthy economy. How can we enable this growth.

·      Social Innovation – Power of your ideas – At any event attendee can provide input on solutions for tackling one of three social issues we’ve proposed (education, role of technology and power of SMEs in strengthening local economies).  SAP will create initiatives around the top 3 ideas and the best part – for every idea submitted, we’ll donate $10 to our main CSR initiative in North America – on the 2 technology high schools we are building in NYC and Chicago.


·       SAP Volunteer Service event on Monday, May 13th – registration day – aimed at packing 300,000 meals to feed orphans worldwide.  12:30 – 5:30 PM at the Hilton Orlando, which is connected to the OCCC. ASUG, the NBA cares Foundation (with 2 legends) also participating and the Mayor of Orlando confirmed.  Folks can sign up for as little as half hour via this link: and we’re encouraging teams to sign up for the same time slots to maximize networking. More information on that on the SAPPHIRE NOW site.

We look forward to seeing you there! Follow us at @SAPCSR in twitter and our Facebook page of SAP Corporate Social Responsibility

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