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With SAPPHIRE NOW Orlando being only four weeks away I am more than excited to be the social media ambassador for the Database and Technology Campus this year.

The whole Database & Technology team is in full work mode putting together a great show for you. Are you going to be on-site? Well, you should get started to schedule your sessions around one of the hottest campuses on the show floor. Build your own agenda around:

At SAPPHIRE NOW from Orlando, I especially encourage you to discover how to transform your business and increase performance with our real-time data platform SAP HANA.

The Database & Technology portfolio consists of great solutions to help your business run better. Stop by to learn more about our customers, our wide range of solutions including consumer applications and solutions that will help solve your big data problems.

One of the hot topics is the SAP Business Suite powered by SAP HANA. You bet that you will find more on this on the Database & Technology Campus at SAPPHIRE NOW from Orlando. But while waiting, make sure to watch why our customers have chosen Suite on HANA:

  • Learn more on SAP CRM powered by SAP HANA and how it helps Bayer to create a better user experience by giving them faster access to information while reducing operating cost in IT.
  • Or Find out how it enables Home Shopping Europe GmbH (HSE24) to provide customers with the best in class service and engage them in real-time.
  • And see how SAP HANA helps Wuerth to achieve benefits such as the simplification of the IT landscape, the acceleration of processes, as well as real-time reporting and analytics.


But who only wants to watch customer on videos? You will also get to see live customers for BW on HANA, SAP HANA Cloud or Information Management for example. But that’s not everything. You will also get a chance to talk to startups that build innovative solutions on top of SAP HANA.

SAPPHIRE NOW from Orlando is a show of its kind and with four weeks to go we want to keep you informed about your possibilities. You will have to explore the solutions through demo theatres, panel discussions, theatre presentations, expert tables, micro forums and test-drive areas.

Here are my personal highlights, I don’t want to miss out on:


  • Gain big data insights with In-Memory Computing to learn how advanced analytics can help you leverage the power of the SAP HANA platform.
  • Come by the test drive area to learn how to ensure a smooth migration of your SAP Business Suite applications to the HANA platform. You will be able to talk to experts that can tell you more about HANA and how it helps solve your individual business problems.
  • Or attend one of our microforums showcasing coms of our SAP Startups using the HANA platform to build innovative solutions that may boost sales.


Our Database & Technology team is not only keeping you up to date live from the show floor from May 14-16, but also until then with live updates on our social media channels.

Stay tuned for more conversations around Database & Technology and what you can really expect at SAPPHIRE NOW from Orlando by following us here:

@SAPTechnology for all Database & Technology related topics

SAP Database & Technology on Facebook

@SAPInMemory for all SAP HANA related topics

SAP HANA on Facebook

@SAPPHIRENOW for General SAPPHIRE NOW updates

SAPPHIRE NOW on Facebook

I am looking forward seeing you there!

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