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UK Research Study: How Social Media is Changing Consumer Buying Behaviour

Did you know it take only 7 pieces of negative feedback for consumers to think twice about making a purchase?

Customer Engagement Network and SAP join forces to explore the rise of social media engagement and how it changes the relationships businesses have with their customers. Please join us online for a webinar hosted on Tuesday 26th March 2013 at 12 noon.

Using the insight gathered from the survey of more than 1000 UK consumers (conducted by Loudhouse), this webinar will look at:

• The importance of timely, relevant and personalised brand response when customers give feedback
• The influence that social media has over consumer perception of and sentiment towards organisations and their brands
• Practical steps to starting your company’s journey to social success in 2013

Find out more and register today.

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