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Author's profile photo John Baxter

Professors Share Insights From the SAP Academic Conference Americas

Nearly 300 professors attended the SAP Academic Conference Americas Feb. 21-23, 2013 in Milwaukee, WI. The event showcased SAP’s innovation platform – which includes SAP HANA offerings, enterprise mobility, and analytics. Several professors shared their insights on opportunities to leverage new curriculum including SAP HANA to prepare students for the future.

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“Professors are very interested in teaching analytics using SAP HANA for structured and unstructured data. Teaching scenarios include marketing, customer sentiment analysis, customer behavior prediction, and many more. There are opportunities for professors to leverage large datasets such as the Sam’s Club data at University of Arkansas. Analytics is no longer just about understanding what happened in the past, but gaining predictive insight from big data using SAP Predictive Analysis and SAP HANA. I am excited about UA’s strategy leveraging SAP HANA and look forward to contributing to curriculum development in this critical area of analytics. And thanks to the UA team for a great conference! Nitin Kale, University of Southern California, who led the workshop Analytic Applications and Global Bike, Inc. and co-presented a breakout session on Crowd – Cloud – Collaborate: An Inter-University Project.

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“SAP HANA is a game-changer in enabling big data analytics. Professors attending the SAP Academic Conference gained insights on how to conceptualize the impact of HANA on business. Our challgen and opportunity as professors is now to bring this insight into the classroom to prepare our students to think differently about true real-time analytics. I look forward to contributing insights with our community, and to hearing from other professors on their use of HANA.” Adrian Gardiner, Georgia Southern University, who co-presented the “Analytics: From Big-Data to Insight” session along with Bjarne Berg, Lenoir-Rhyne College.

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“I accomplished more in this Academic Conference than ever before! I am using Design Thinking and SAP StreamWork with accounting colleagues to innovate our Accounting Information Systems curriculum. I look forward to supporting UA’s focus on innovation! Nancy Jones, California State University, Chico.

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Using a military analogy of observe, orient, decide and act (OODA loop) where we strive to conduct our operations more quickly than our enemies, real time analytics that employ an in-memory database will allow companies to rapidly accelerate their own OODA loops to create a significant advantage over their competitors.  This could be the start of a new corporate “arms” race.  I expect MBA programs will ramp up quickly to assess how businesses can transform.Bob Walter, Pennsylvania State University.

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“Since ’Big Data’ is pervasive it is important to educate students about SAP HANA and how in-memory computing enables organizations to capitalize on their big data. We are looking forward to University Alliances sharing additional classroom resources to help professors fit SAP HANA into courses. And we want to thank UW-Milwaukee for a great job with the workshops, and to thank the workshop leaders for content-rich sessions!” George and Annette Easton, San Diego State University.

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“I appreciate all of the effort that went into making the conference such a great success. I came away feeling that there is still SO MUCH that I need to learn, but also that SAP has so much to offer to our students.” Jim Lee, Brigham Young University – Hawaii.

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“The SAP Academic Conference is a great place for professors to learn about SAP solutions and get hands on experience with curriculum. This year’s conference was my 5th straight and I have been able to build strong relationships and networking through these events.” Lou Thompson, University of Texas at Dallas.

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“I find SAP HANA to be very interesting, and look forward to the University Alliances introducing additional classroom resources so that professors can educate students on the conceptual frameworks through which in-memory computing can transform businesses. It also opens up interesting research areas, especially its impact on organizational agility. The example use cases of SAP HANA for overcoming challenges of Big Data in bioscience businesses are compelling, such as genomic analysis to accelerate cancer diagnosis. I believe the Analytics, Mobile Development, and ERPsim sessions showed how UA enables professors to enhance experiential learning for students.” Amol Kharabe, Assistant Professor, Ohio University.

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“It was nice for the professors to hear the results of the Student Design Thinking Jam. I see potential for holding Design Thinking workshops at my campus, to help students gain further experience putting the end-user at the center of a creative problem-solving process to drive successful innovation.” Bipin Prabhakar, Indiana University.

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