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One of the most exciting developments for SAP University Alliances in 2013 is the goalto reach 1 million students. At the same time we know our members are as keen as ever to engage with students and to attract them to their courses based on the appeal of being able to access SAP. To this end SAP University Alliances has undertaken a rapid redevelopment of its’ branding approach.

These include our new SAP University Alliances logo which universities will be able to include on promotional materials, online and at events. University Alliances itself has also adopted a more dynamic look and feel reflecting, the dynamism that is at the heart of SAP and the University Alliances – particularly the opportunities it affords to students whose only limit is their imagination and enthusiasm.

University Alliances new tagline ‘Imagine with us’ reflects this  new style and you will also notice a change in imagery, iconography and photography reflecting this fresh style.

SAP University Alliances professors and students are at the heart of this new brand – we would love to see contributions from you in our social media, see creative collaborations on branding and an active engagement in our University Alliances Community

To see the new logo, photos etc. visit our UAC, Facebook page and LinkedIn pages.

To make use of the logos or to suggest creative ways of engaging with our brand to recruit students reach out to your University Alliances manager as each manager has access to all of the resources.

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  1. Nikita Golovin

    Hi Diem,

    May be I’m not so good sufer, but where I can found new branding materials at the UAC? Is there any common pack to download and use localy?

    Or I should approach Yury Kupriyanov – our CIS manager for such pack?


    1. Diem Lam Post author

      Hi Nikita,

      That’s actually because the branding package is not yet available online. For anyone interested in the branding package, please contact your local UA manager and they will provide you with the material.




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